| Monday |
|
3:00 PM
to
7:30 PM
|
Early Badge Pickup
2nd Floor |
|
7:30 PM
to
8:15 PM
|
Opening Remarks and Session Preview
404-406
Pat Cashman |
|
8:30 PM
to
11:00 PM
|
Welcome Reception
4th Floor |
|
|---|
| Tuesday |
|---|
| Room | 401 | 402-403 | 404-406 | Theatre |
|---|
|
8:00 AM
to
9:00 AM
|
Executive Networking Breakfast
Business Lounge
Ed Fries |
|
9:00 AM
to
9:30 AM
|
Mini Lecture: Giving Candy to the Babies: Ethical Monetization for the Tween Set
Noman Ali (Peanut Labs INC)
Monetization Track |
Mini Lecture: 'Jump In, the Water is Fine': The Talent Migration to Social
Jonathan Knight (RockYou)
Social Track |
Panel: Clarifying the role of EULAs, Terms of Service and Codes of Conduct
Shane M. McGee (SNR Denton)
J. Michael Monahan (Pattishall, McAuliffe, Newbury, Hilliard & Geraldson LLP)
Don McGowan (The Pokémon Company International, Inc.)
Marcus Eikenberry (Markee Dragon Inc.)
Christina Alejandre (38 Studios)
Legal Track |
|
|
9:30 AM
to
10:00 AM
|
Mini Lecture: MAXIMIZING Fraud In Online Gaming
Monty Kerr (hi5)
Monetization Track |
Mini Lecture: What “Traditional” Video Game Designers Need to Learn from Social Games
Dan Fiden (Gazillion Entertainment)
Social Track |
|
|
10:15 AM
to
10:45 AM
|
Mini Lecture: Gamification Will Eat Itself: How Gamification Can Evolve, And Why It Must.
Scott Dodson (Bobber Interactive)
Business Track |
Lecture: Gamification and Payments - Creating a fluid, fun and optimized payment experience
Steve Klebe (BilltoMobile)
Monetization Track |
Panel: So You Built Your Game, Now What? -- Fast-tracking Your Online Game to Success
Quinn Wageman (TriplePoint)
Ted Sorom (Rixty)
Josh Fraser (RightScale)
Seth Gerson (AltEgo)
Alan Miller (GamesAnalytics)
Social Track |
|
|
10:45 AM
to
11:15 AM
|
Mini Lecture: 8 Ways to Transform the Game Business with Social Technology
Jon Radoff (Disruptor Beam, Inc.)
Social Track |
|
|
11:30 AM
to
12:30 PM
|
Keynote: The Third Grand Era of Games
Theatre
Richard Garriott (Portalarium)
General Track |
|
12:30 PM
to
2:00 PM
|
Lunch
404-406 |
|
2:00 PM
to
2:30 PM
|
Mini Lecture: Economic Transactions and Game Design
Nikolaus Davidson (Critical Hit Consulting)
Design Track |
Mini Lecture: The New & Changing World of Videogame Financing
Brayden William Blaine Olson (Novel, Inc.)
Business Track |
Panel: Game Discovery – Being Found in a World Filled with Games
Quinn Wageman (TriplePoint)
Jennifer Bartlett (Sometrics)
Lee Clancy (IMVU Inc.)
David Kaye (Summerlight)
Stephen A Pladson (5th Planet Games)
Business Track |
|
2:30 PM
to
3:00 PM
|
|
Mini Lecture: Crowd Financing, Hollywood Strategies, and Other Innovative Ways to Fund Your Game.
David Hoppe (Gamma Law)
Business Track |
|
3:15 PM
to
3:45 PM
|
Mini Lecture: Emerging Trends In Games-as-a-Service
Atul Bagga (ThinkEquity)
Business Track |
Mini Lecture: Massively Social != Massively Multiplayer
Paul Furio (Novel, Inc.)
Programming Track |
Panel: Happy RTS, RPGVille and FPS World: Does Facebook Suck the Fun Out of Hardcore Games?
Geoffrey Zatkin (EEDAR)
Jim Ying (6waves)
John S. Coligan (EA2D, EA)
Linda 'Brasse' Carlson (Sony Online Entertainment)
Social Track |
|
3:45 PM
to
4:15 PM
|
Mini Lecture: How Casual Gaming Companies Score in the Cloud
Josh Fraser (RightScale)
Programming Track |
Mini Lecture: The Necessity of Social Game Distribution and the Future of Cross-Platform Convergence
Jude Gomila (Heyzap)
Social Track |
|
4:30 PM
to
5:00 PM
|
Lecture: Clear Legal Skies or Cloudy Days Ahead for Cloud Computing?
James E. Dunstan (Mobius Legal Group, PLLC)
Legal Track |
Mini Lecture: Kontagent's Top Social Metrics and Benchmarks for 2011
Aaron Huang (Kontagent)
Intelligence Track |
Lecture: The Portal 2 ARG Experiment
Michael Austin (Hidden Path Entertainment)
Design Track |
|
5:00 PM
to
5:30 PM
|
|
6:00 PM
to
7:00 PM
|
Extra Credits Innovation Awards
Theatre |
|
7:30 PM
to
10:00 PM
|
Speaker/VIP Reception |
|
|---|
| Wednesday |
|---|
| Room | 401 | 402-403 | 404-406 | Theatre
Facebook Boot Camp |
|---|
|
8:00 AM
to
9:00 AM
|
Executive Networking Breakfast
Business Lounge
Mona Ibrahim (Law Offices of Mona A. Ibrahim) |
|
9:00 AM
to
9:30 AM
|
Lecture: Building and Growing Your Game Business
S. Gregory Boyd (Davis & Gilbert)
Randall L. Price (ArenaNet, Inc.)
Legal Track |
Mini Lecture: Take My Money, Please! - Monetization Strategies for Online Gaming
Ted Sorom (Rixty)
Monetization Track |
Panel: What Game Companies Need to Know About Selling or Transferring an Online Game Property
Kirk Soderquist (Perkins Coie LLP)
Neal Black (Sandbox Legal Advisors, PLLC)
Susan Lyon (Perkins Coie)
J. Dax Hansen (Perkins Coie LLP)
John Smith (Detonator Games)
Legal Track |
|
|
9:30 AM
to
10:00 AM
|
Mini Lecture: Monetization Design Strategies for Competitive Action Games, MMOs, and Beyond
Graham Kays (Smart Bomb Interactive)
Monetization Track |
|
|
10:15 AM
to
10:45 AM
|
Mini Lecture: Stop wasting your data! Using data to drive performance.
Rajat Kongovi (hi5)
Intelligence Track |
Mini Lecture: From Grand Theft Auto to a Perfect 10: How Games Get Reviewed
Erik Brudvig (Electronic Entertainment Design and Research)
Business Track |
Panel: Wannabe Farmers replacing Pretend Mass-Murderers: Are Social Games a Fad?
Geoffrey Zatkin (EEDAR)
Brian Green (Namaste Entertainment)
Corvus Elrod (Zakelro! Story Studio)
Jon Radoff (Disruptor Beam, Inc.)
Social Track |
Lecture: Introduction to the Facebook API
Jesse Stay (Facebook Application Development For Dummies)
Facebook Track |
|
10:45 AM
to
11:15 AM
|
Mini Lecture: Real-time learning using A/B testing and Continuous Deployment
Brett G. Durrett (IMVU, Inc.)
Intelligence Track |
|
11:30 AM
to
12:00 PM
|
Lecture: Writing Secure iOS Applications
Ilja van Sprundel (IOActive)
Programming Track |
Mini Lecture: When Is It OK To Make A $50MM Game For $100MM?
Keith Fuller (Fuller Game Production)
General Track |
|
Lecture: Sync to Swim: Client-Server Async Social Game Architecture
John Hawkins (Detonator Games)
Facebook Track |
|
12:00 PM
to
12:30 PM
|
|
|
12:30 PM
to
2:00 PM
|
Lunch
404-406 |
|
2:00 PM
to
2:30 PM
|
Mini Lecture: Entropia Universe Real Cash Economy, Everything You ASSuME is Wrong.
John K. Bates (Mindark, PE AB)
Monetization Track |
Mini Lecture: Eight Years Young: Keeping a legacy game fresh and relevant
Rahul Sandil (GamersFirst)
Business Track |
Panel: Online Games 2016: Twelve Spoilers for the Future
Peter Freese (LOGIN Conference)
Scott Dodson (Bobber Interactive)
Jamil Moledina (Electronic Arts)
Rick Lambright (Motiga, Inc.)
Greg Bear
General Track |
Mini Lecture: How to go viral on Facebook for Social and Mobile games
Immad Akhund (Heyzap)
Facebook Track |
|
2:30 PM
to
3:00 PM
|
Mini Lecture: Making Free Profitable on iPhone
Brian Robbins (Riptide Games)
Monetization Track |
Mini Lecture: Maximizing Domains and Managing Mobs: Strategies for Online Content Culturalization
Kate Edwards (Englobe Inc.)
Design Track |
Mini Lecture: Making "Cents" of Facebook Monetization - How to get Paid!
Matthew Wilson (Detonator Games)
Facebook Track |
|
3:15 PM
to
3:45 PM
|
Mini Lecture: Retaining Unfamiliar Audiences: Content Design for Ages 6-12
Brian Giaime (The Amazing Society)
Design Track |
Mini Lecture: Are Flash 3D and Silverlight 3D serious competition for Unity3D?
Don Alvarez (Cynergy Systems)
Programming Track |
Panel: Browser vs Client-based Freetoplay MMOs
Yuanzhe Cai (Interpret LLC)
Frank Cartwright (K2 Network / GamersFirst)
Michael Zhang (ZQGame Inc. (Public listed gaming company in China))
Kevin Xu (IGG.com)
Nikolaus Davidson (Critical Hit Consulting)
Business Track |
Mini Lecture: A/B Testing and Game Design. Making metrics work for you.
Henry Stern (Zynga)
Facebook Track |
|
3:45 PM
to
4:15 PM
|
Mini Lecture: Retaining Unfamiliar Audiences: Content Design for Different Cultures and Psychographics
Brian Tinsman (Wizards of the Coast)
Design Track |
Mini Lecture: Using Location Based Services in Games
Ralph Barbagallo (PresencePlay)
Programming Track |
Mini Lecture: Mechanics that Move the Needle
Jim Ying (6waves)
Facebook Track |
|
4:30 PM
to
5:00 PM
|
Mini Lecture: Bringing F2P monetization to Flash game portals
David Edery (Fuzbi)
Business Track |
Mini Lecture: Defining 'Mainstream': Achieving the Universal through Story
Erin Hoffman (Zynga)
Design Track |
Mini Lecture: The Advercide Hotline
Alex St. John (hi5)
Monetization Track |
Lecture: Demographics of Facebook gamers
Nick Berry (DataGenetics)
Facebook Track |
|
5:00 PM
to
5:30 PM
|
Mini Lecture: Games on the open web: Why facebook is not the solution
Mark Neufurth (Gameforge Productions)
Social Track |
Mini Lecture: Gameplay Is Just the Beginning - Encompassing the Entire User Experience
Toby Ragaini (Novel, Inc.)
Design Track |
Mini Lecture: Downloadable Games on the PlayStation 3, Wii and Xbox 360: Where we are and where we are going
Geoffrey Zatkin (EEDAR)
Intelligence Track |
